A global field guide to design, (life)style and secret finds
est. 2007
  1. My Secret London with Dan Jones


    Freelance writer Dan Jones has lived in London for years – and he’s got around: Shoreditch, Herne Hill, Hackney, Victoria Park, Stoke Newington and now Clapton. He’s written for i-D Magazine as shopping editor, ASOS.com as senior men’s ed, is media consultant to fashion brand Antipodium, and was Time Out London’s Shopping & Style editor for four years (where he was also my mentor and boss), covering everything from LFW to funeral parlours – so he’s acquired a big list of London’s best/weirdest bits.

    You can follow Dan on his shiny new blog dedicated to London stores and style, JONESTOWN,  and on Twitter @jonessecret. In the meantime, here is Dan’s Secret London. Enjoy!

    Best shop in London for atmosphere?
    Mysteries
    My mum is a bit of a witch. When I was a kid she’d take me to her favourite New Age shop, Mysteries, on our day trips into London. Being a young cynic, I’d roll my eyes at the dreamcatchers and chakra candles, but when I rediscovered the shop a few years ago, I finally saw how special it is – especially if you suspend all irony. Fancy an amethyst geode as big as your head? Done. Books on faeries and spells? Smudge sticks? Angel cards? Got it. In the market for a polished crystal that looks a bit like Gandalf’s dildo? You’ve come to the right place. Hidden at the back of the shop is a slightly slimy-looking grotto with a babbling water feature, encrusted with crystals and icons, and upstairs you can get your fortune told by Mysteries’ psychic staff and Tarot readers. Magic.

    Best in London for vintage?
    Princess May Car Boot Sale
    Just north of Dalston, opposite Beyond Retro’s huge Stoke Newington High Street store, is one of London’s best car boot sales. The mix of sellers is intriguing – from local trendies selling off their Topshop Unique cast-offs, to seasoned car booters (who tend to drive a hard bargain) selling knick knacks. It all makes for a great breadth of tat to pick through. On a hot summer’s weekend the sale is packed with browsers and sellers who cram themselves creatively into every corner of the grounds, selling from trestle tables and blankets.

    Scoring a great car boot bargain is one of my greatest turn ons and Princess May rarely disappoints. On my last visit I picked up a Death Row Records cap, a Florida Gators sweatshirt, an old leather Camel cigarettes wallet – and possibly my best ever car boot find – a large ceramic bust of Arnold Schwartzenegger as The Terminator for £8. I didn’t even haggle. As I walked away from the stall the seller said, in a creepy Austrian accent, “you’ll be back.” No shit.

    Best shop in London for gifts?
    Donlon Books
    Navigating Broadway Market on a Saturday is sometimes a bit overwhelming – you might not always be in the mood for the crowds and gluten-free cakes, squeezing through the shoppers and poseurs, squinting so your eye isn’t poked out by a chocolate eclair. Donlon Books makes it all worth it.

    At the north end of the market and usually manned by Conor Donlon, you can browse an excellent selection of art, fashion and culture books (new and old), and magazines, fanzines and cards. It’s great for gifts. I always find something that’s relevant to a friend’s dubious obsession, whether it’s a book on 1970s Australian drag artists or film ephemera from the collection of John Waters himself – Cry Baby tissues or a Serial Mom baseball cap.

    Best shop in London for food?
    Lina Stores
    It’s not much of a secret – Lina Stores has held its own in Soho’s red light district since the ‘30s – but the Italian deli just keeps getting better. The small shop had a bit of a makeover a couple of years back – and achieved the impossible: updating the place to feel thoroughly contemporary but preserving its traditional quirks.

    You can have a quick snack or a coffee at the standing tables or buy up big from the impressive stock at the fresh counter (cheeses, charcuterie, etc) or the shelves (biscotti, Venchi treats). The homemade bits are best: pumpkin and sage or veal tortellini, pesto. The fresh pork and fennel sausages usually make the shelves in the early afternoon (amazing rolled up into meatballs at home).

    Your number one London shopping secret?
    Casa Mexico
    I discovered Casa Mexico last year – although I’d walked past it lots of times on my way to the Antipodium studio in Bethnal Green. A few earthenware pots at the entrance had always made me think the place was a ceramic store, something to do with tiles or garden furniture – a bit boring. Still, I decided to try it out one day and it’s good I did.

    Inside it’s all Day of the Dead dolls, handwoven rugs, pinata and paper fiesta decorations, bottled sodas and beers, fresh tortilla – and those ceramic garden pots. The Casa team have opened a Mexican pastry counter next door that’ll be selling tacos come September. In the main store, check out the genuine Caballeros cowboy boots, shirts and hats and Lucha Libre wrestling masks, or pick up some religious candles (£4.50 for Jesus) and proper Mexican sweets. Steer clear of the hot salted tamarind candies though – the packaging’s great but they taste like death.


    The London trend you’re loving right now?
    The Grill
    Okay, it may not be the best news for the nervous eater, or those prone to bouts of heartburn or animal welfare, but this past summer in London was all about the grill. Dirty burgers, chunks of bone marrow, pulled pork, barbecued ribs… Alongside the stars of the BBQ scene – Meat Liquor, Meat Market and Pit Cue Co. – there are a few relative newcomers that are worth checking out: Burnt Enz at the Climpson Roastery (currently closed for winter) is less about classic BBQ sauces and more about using the grill to cook posh things like scallops, quail and more traditional stuff like lamb ribs with mint or beef brisket. Elliot’s Cafe at Borough Market collaborated with Raw – Borough’s wine fair – in the form of a pop-up burger stand selling aged beef patties with beer-braised onions, Comte and a brioche bun… it’s totally dirty – in a good way.

    Thanks Dan!

    Click here for a Wee Birdy map of Dan’s Secret London, complete with all the addresses and contact details.
    Click here for more Secret London posts
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    Image sources: Mysteries; Donlon Books; Lina Stores; Lina Stores.

    • Dearne Sutherland

      I was at Meat Liquor last night! Was my 4th visit and the queue was at least 2 hours long, even on a Tuesday evening! I got there before 6pm…which is my secret to getting a table these days. De x

    • Margarita Lorenzo

      great tips I will be visiting some of the shops and trying out the restaurant.